Imagine a flour that does it all. It has the nutritional benefits of whole wheat flour without any of the bitterness or polarizing taste of whole grains that some varieties have. It's easy to incorporate into your favorite recipes, whether they call for whole wheat flour or all-purpose flour. And most of all, it's great for the planet.
This is Golden whole wheat floura versatile option that's ready to step up your baking game.
And if this all sounds familiar, that's because it is! Starting later this month, Golden Wheat Flour is the new name for one of our customer favorites: White whole wheat flour. Since its introduction to our line in 2006, this innovative flour has garnered over 900 five-star reviews from bakers who have discovered its superpowers. But all superheroes have obstacles to overcome, and for this flour, it was her name. It left many people confused: What exactly is “white wheat”? Was this a mix of white flour and wheat flour?
Photo by Rick Holbrook
The name change helps to communicate that this flour is not a blend, but instead ground from 100% hard white wheat – a lighter, golden grain than traditional red wheat, which yields a whole wheat flour full of milder taste with all the nutritional benefits. of whole wheat. Furthermore, the use of the term “golden” more accurately reflects the color of the flour and wheat from which it is ground.
Food photography and styling by Liz Neily
Golden wheat flour it's an easy way to improve the nutritional profile of your baked goods without sacrificing taste or texture. By substituting this flour for some or all of the white flour in your favorite recipes, you can infuse them with whole-grain goodness, which is exactly what the senior recipe developer Molly Marzalek-Kelly does in our Classic recipe for waffles or pancakes with sourdough. “These are my favorite waffles! I substitute Golden wheat flour for 100% all-purpose flour to complement the sourdough mix,” she shares.
The possibilities go beyond breakfast. from Soft chocolate chip cookies THE 100% whole wheat bread without cooking, there are many delicious ways to incorporate this flour into your everyday baking. Not ready to jump in? Start by substituting this flour for up to a third of the white flour in your favorite recipes.
Photo by Scott Slusher
Golden wheat flour it's not just about taste and food; it's also about sustainability. As part of our Grains for Good initiative, we are committed to sourcing 100% of our flour from regeneratively grown wheat by 2030. That starts with ours Golden wheat flour, which is milled entirely from wheat grown using regenerative practices. (Like all of our flours, it is non-GMO certified.) By partnering with Farmer Direct Foods, pioneers in sustainable agriculture, we're ensuring that every bag of Golden wheat flour contributes to a more sustainable future. All partner farmers adhere to practices that promote soil health, conserve water and prioritize traceability—vital components of sustainable agriculture. Golden wheat flour it's also milled from identity-preserved wheat, ensuring it's grown from select seeds and cultivated using sustainable agricultural methods. This means that every bag can be traced back to the farm it came from.
With the new name, this may be the perfect time to reacquaint yourself with this special flour. Explore our collection e Golden wheat flour recipes for delicious ideas or start adding this flour to your favorite recipes. If you are making bread, cookies or pastries, Golden wheat flour it's always a welcome addition – both for you and the planet.
Cover picture (Lachha Paratha (Flaky Paratha)) by Rick Holbrook.
